Make the most of MIPIM

Construction firm Seddon asked Ashurst Communications to help them organise the company’s first visit to the international property convention MIPIM in 2014.

We advised the company to join the Manchester Partnership which is organised by Marketing Manchester.

As part of the benefits to joining the Manchester Partnership we wrote a blog post on behalf of managing director Jonathan Seddon, and we also secured press coverage about Seddon’s first visit to MIPIM.

The main part of our work was to help set up meetings with people Seddon’s wanted to meet while at MIPIM.  Some of the meetings were with people the company had tried to meet on previous occasions but it was our relationship with them that opened the door for Seddon.