Getting in early on PRS
Michael Howard, managing director of urbanbubble, was one of the first to identify PRS (private rented sector) as a game changer for the Manchester residential market. Michael wanted to make sure PRS was put firmly on the agenda for Manchester and together we helped him gain a slot on the Manchester MIPIM programme in 2015.
Through our excellent network we secured a high calibre, quality panel to join Michael at the breakfast event. The panel was:
- Michael Howard, urbanbubble
- Eamonn Boylan, Greater Manchester Combined Authority
- Tim Heatley, Capital and Centric
- Jon Matthews, 5Plus
- Deborah McLaughlin, Homes and Communities Agency
- Pete Swift, Planit-IE
- James Duncan, Winckwood Sherwood
We helped Michael shape the structure and content for session which began with a presentation from him on PRS in Manchester and his predictions for the future.
Ashurst Communications took the guest list from its national network of influential property professionals, developers and institutions and around 120 people crammed into the small venue at 8am for the event. The discussion which followed Michael’s presentation was lively and instructive to everyone involved.
The breakfast event at MIPIM in 2015 significantly raised the profile of urbanbubble managing director Michael Howard, not just in the Manchester and regional sector but nationally too. The subject of the breakfast event has been a key component of the Manchester MIPIM programme ever since.